Compliance and ethics. Compliance and ethics? Compliance AND ethics! Those three words are said very differently depending on who you work for and what topic you’re discussing. In the financial services industry, the focus has been on Compliance with a capital “C.” In the 10 years since the financial crisis, regulators have enacted sweeping changes…

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We get stronger, not weaker, by engaging with ideas and people we disagree with, says Zachary R. Wood. In an important talk about finding common ground, Wood makes the case that we can build empathy and gain understanding by engaging tactfully and thoughtfully with controversial ideas and unfamiliar perspectives. “Tuning out opposing viewpoints doesn’t make…

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Project Aristotle studied the characteristics that create effective teams at Google and offered tips for helping teams take action to increase team effectiveness: Psychological safety: Team members feel safe to take risks and be vulnerable. (Actions: Solicit input and opinions, and share personal and work style preferences.) Dependability: Members reliably complete quality work on time. (Actions:…

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Q: As a social venture start-up, what is the most effective way to incorporate our social mission in our branding strategy and client presentations? A: Because it has become so fashionable to make lofty claims about the social benefits that one’s business organization offers, it can be a challenge for true social innovators to stand…

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Perhaps the most important caveat is to avoid making excuses. Q: How do companies that have shown consistent declines communicate positive messages that don’t feel hollow both internally and externally? A: The messaging will be distinctly different if market changes primarily caused the decline than if there have been failed initiatives by management. Only after…

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Social media is a powerful marketing tool, but think before you act. Social media is a powerful tool for reaching audiences directly. Over the past decade, businesses have established accounts on all of the major social media platforms, from Twitter and LinkedIn to Facebook and Instagram. Businesses have joined the conversations consumers are having about…

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Creating a successful brand image is about finding what’s authentic to your company and letting it come through in your daily actions, says Kate Quinn, chief administrative officer at U.S. Bank. Trader Joe’s wasn’t always the national phenomenon it is today. Like many businesses, it started small, with a single store in Southern California. Kate…

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Q: How do I overcome public apathy to internet security, even after revelation after revelation about security failures? A: Step 1 is determining whether apathy is the problem. If the public doesn’t think cybersecurity is a big deal, then your objective is to educate them about the prevalence and consequences of online security breaches. This…

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