![Planner book with "do the right thing" written in capital letters](https://www.businessethicsresourcecenter.org/wp-content/uploads/2019/06/do-right-thing.jpg)
Business ethics are extremely important for any organization. A company that authentically promotes and fosters ethical practices will:
- Attract investors and customers alike
- Build and maintain its reputation
- Enhance productivity
- Increase employee and customer loyalty
- Reduce business risk
Ethics in business should not and cannot be minimized if your company seeks to stand the test of time.
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