Hard data proves that diversity leads to better, more creative ideas.

Are diverse companies really more innovative? Rocío Lorenzo and her team surveyed 171 companies to find out — and the answer was a clear yes. In a talk that will help you build a better, more robust company, Lorenzo dives into the data and explains how your company can start producing fresher, more creative ideas by treating diversity as a competitive advantage.

This video is shared under a Creative Commons license (BY-NC-ND 4.0). Please visit Ted.com. This TED Talk was presented at a TED Institute event given in partnership with BCG in October 2017