BY ETHICAL SYSTEMS Is good ethics really good for business? Crime and sleazy behavior sometimes pay off handsomely. People wouldn’t do such things if they didn’t think they were more profitable than the alternatives.  But lets make two distinctions right up front. First, let’s contrast individual employees with companies. Of course it can benefit individual employees…

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BY JEREMY WILLINGER Ethics and trust are inextricably linked. We are interested in ethics in large part because we are concerned, even obsessed, with the question of who we can trust is a world where there is risk and uncertainty. In our relationships, we humans are much more concerned about assessing trustworthiness of others than we…

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Former Vice President of Sustainability at McDonald’s Bob Langert spoke at the 2019 Ted Summit about how he worked with environmental experts and interest groups to create and improve a sustainability program for the fast food chain. This video is shared under a Creative Commons license (BY-NC-ND 4.0). Please visit Ted.com. This TED Talk originally appeared…

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Our brains are wired to make assumptions, which can sometimes be off base. We think it’s an honest mistake; science calls it a blind spot. This video was used with kind permission of PwC. June 23, 2017.

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MOO uses its values as a model for what it means to be exceptional. You’ve probably seen MOO’s catchy business cards that “capture and hold” your attention. If you haven’t, MOO creates business cards known for being out of the ordinary. Think rounded corners, luxe papers, and snazzy designs. For over 10 years, MOO has…

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Celebrity jeweler creates a loyal following through his jewels and his commitment to doing good. Let’s take a trip back in time to 1992, to the premiere of the movie Basic Instinct. An actress named Sharon Stone walked down the red carpet wearing jewelry made by relatively unknown jeweler Martin Katz. At the time, only…

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The 2018 Edelman Trust Barometer examines the state of trust in institutions around the globe and offers insight into dramatic shifts. Have you ever been on “It’s a Small World”, the boat ride in Walt Disney World’s Magic Kingdom Park? You get to journey upon a river that takes you through almost every nation on…

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The Inside Story Behind BBB’s Brand More than a century ago — 101 years to be exact — President Woodrow Wilson gave a speech to a gathering of advertising men on the plaza of Independence Hall in Philadelphia. “The only thing that ever set any man free, the only thing that ever set any nation…

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Steve Nguyen, Ph.D. (Mar. 10, 2019) Being inconsistent is not just about words versus actions, but also in what you say consistently (across time) and how you act consistently (across time). In other words, at any given moment and especially depending on the person or group you are interacting with, an observer might find that…

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Having an ethical environment is a cornerstone to success, but it’s not always easy to get there. Here are 3 things to keep in mind as you build out your plan. As chief ethics officer for U.S. Bank, I’m proud our company has been recognized by the Ethisphere Institute as one of the World’s Most…

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